Check the newest e.l.f. Mineral item the Personal Blend Foundation.  Create customized mineral based color for a perfect match, year-round! Housed in a unique quad chamber for the perfect mix, the weightless mineral formulation blends seamlessly into skin and contains natural skin protecting SPF 15 and is 100% mineral based with no parabens, preservatives or chemical dyes. Infused with key Vitamin E for rich antioxidants that hydrate and replenish the skin. The inner dial allows you to control the amount of product dispensed so you can create your customized color and keep the powder closed for clean and easy use every time. To apply move the dial opening to desired color and shake back and forth to get excess powder into tray. Gently glide over powder with a brush and tap off excess. Apply to areas of the face that need coverage by working into skin in a circular motion. When not in use, move the dial opening in-between two colors to close.

Here’s what others are saying about this great new item!

Chaneya from Georgia said: “So I bought this product because I always wanted to try a mineral foundation without spending an arm and a leg. This by far is the best powder foundation I have ever used. It is so easy to apply and the mixture of colors matched perfectly with my skin tone. I’m definitely gonna continue to buy this in the future. And honestly it comes with ALOT of product so you don’t need much and you get what you pay for!”

{Achelle is the Creative Director, Brand Ambassador and official Makeup Artist for e.l.f. cosmetics. To learn more, check out}