Don’t shy away from beach and pool parties! Here are some tricks to help you look great without having to reapply all of your makeup after a quick dip.

Look for longwearing or waterproof mascara like the e.l.f. Water and Earth Mascara. Also, skip eyeliner and mascara on the lower lashes. It’s likely to smear in the moist under-eye area.  Try using the e.l.f. Brightening Eye Liner on your upper eyelid only.

Salty sea water and chlorinated pool water can dry out your skin and lips. Always remember to keep your lips protected and moisturized. Use a lip balm (preferably one with SPF) and consider switching to a moisture-rich lipstick like the new e.l.f. Moisture-Care Lip Color.

Enjoying a swim doesn’t mean you have to avoid makeup entirely! Apply loose translucent powder to “set” your foundation and keep it from running in hot and humid weather. After a dip, towel-dry and reapply as necessary.

For over a decade, Scott-Vincent Borba has been a renowned innovator in the beauty category and has worked on such esteemed brands such as Hard Candy Cosmetics, Johnson & Johnson®, P&G/Wella-Sebastian, Shiseido/Joico, and Dr. Murad.
Scott-Vincent helped found E.L.F. Cosmetics with the idea that quality color cosmetics shouldn’t be limited to high-end department stores.


Scott-Vincent has been a high-fashion model, TV personality and became a licensed aesthetician to further his credentials and experiences. He founded BORBA, and continues to use his creative thinking to push the envelopes of skin care as we know it.